RANK BRAIN MEDIA
DIGITAL MARKETING BLOG
Tips, news and other interesting information around digital marketing that you can use for your business.
Breaking Down Google’s 2021 Page Experience Ranking Factor (LCP, FID & CLS!)
In a somewhat uncharacteristic move, Google announced a major algorithm update in November 2020 which is expected to roll out this May. Google doesn't usually announce or necessarily disclose much about their [...]
Why A Web Design is Never Done [Case Study]
In mid-2020, a global AV company headquartered in Carmel reached out to us looking to improve their SEO and overall digital marketing efforts. After analyzing their current website and performance data, [...]
2021 Digital Marketing Shifts
2020 was a year that tested all of us. We're still here. But things have changed. Customers have shifted to online more than ever. Their expectations have increased. They search differently, buy differently and engage [...]
Stop Grading Your Own Paper
When you were a student in school, who graded your tests and homework? Did the teacher let you grade your own? Of course not. That would be crazy. So if you grew up your whole [...]
A 30-Day SEO Challenge (Proof)
If you call an SEO company and tell them you want your website to rank #1, they'll tell you that they can do it. Present company included. But we decided to prove it. On October [...]
Google Explains Role of Time and Place in Search Rankings
Google’s Danny Sullivan published an explainer page on Google that provided details on how Google selects certain kinds of featured snippets that show up in the SEO search results. The newly published article explains the [...]
Adapting During COVID (A Success Story)
Several years ago, I was introduced to a very cool small business in Madison, Indiana called Dattilo Fruit Co. They are a regional produce distribution company that's been around and earned an amazing reputation since [...]
Google Ads New Image Extension (and other new features)
Google's latest announcement shows a bunch of exciting new features to Google Ads. The most exciting to me is the image extensions beta program. Along with that, they're also rolling out a responsive search ad [...]